Twitter Traffic to Increase over the Super Bowl
Last year over 4,000 tweets were posted during the last minute of the Super Bowl. This year the number of tweets per minute is only expected to increase.
Super Bowl superstars are getting more tweets from their fans and are responding more the tweets. Tweets like “What’s up Twitter fam, I have a couple minutes, let’s chat.” Engage the fan and players. Fans hope for a response and players want more followers.
The player/fan relationship is not the only kind of tweets that are going on before the Super Bowl. A company is taking over a command center and will respond to tweets about where to eat before the big game, what bars are full, where to park and what hotels are worth staying at. The command center will have more than 15 employees and will be working about 15 hours a day. What are the pros about this command center?
- Twitter users can use social media to figure out parking
- The responses will be as up to date because of hashtags (#)
- The command center can respond to the questions of any kind
But, the questions is, will people take advantage of the command center? How well will the group of 15 people be able to respond to what could perhaps be over 1,000 tweets per minute. Are any companies endorsing the command center? How are they making a profit?
All of these questions will be answered after the Superbowl and we are able to see what kind of advances we are able to take with social media and help centers, or as they call it, a command center.
Many companies are able to answer questions from their consumers from Twitter, so it will be interesting to see how well this command center works out.